Ghirardelli Chocolate 5/15/2010 Will be managing and handling the 2010 mall sampling program for Ghirardelli's pepermint bark. The mall program includes 25 properties, twice the number from 2009.
5/1/2010 Retail Infusion was awarded the national contract to develop a mall kiosk program for DISH Network. The program is two fold, 1. Internally Managed and 2. Local Manager provided. The initial program includes 25 malls.
My Sneaker Art 2/19/2010 Contracted with RI to develope mall RMU program including management. We will start with Disney retail locations.
EventNet USA 8/17/2009 Nine mall tour established for Ghirardelli Chocolate 4th quarter "09" sampling program. The tour has focused on General Growth and Westfield properties and will be distributed along with the Santa program.
Ed Hardy Snow 7/1/2009 RI was selected to develop and roll out the mall RMU program for Ed Hardy Snow, a winter outerwear program. We expect 300 locations for 2009.
Companion Health Services 6/19/2009 Secured Agreement with Companion Health Services to deploy Wow Smile Express, DBA The Smile Botique, in Sears and K-Mart stores throughout the US and Puerto Rico.
Smoke 51 4/1/2009 Secured Denver RMU locations at Colorado Mills and Flat Iron Crossings for regional operator.
MovieHatch.com 4/1/2009 Received contract to drive sponsorships for the 2009 mall tour. The event consists of 10 malls in various markets across the US.
New Hope Products 4/1/2009 Signed to drive mall sales for a quality, lightweight, easy to install mall barricade program.
SolarX 2/1/2009 Negotiated two locations for SolarX at Newburgh Mall and Oakland Park Mall.
Wow Smile 1/1/2009 Went live for E-commerce portion of the Wow Smile Express Web Site
Lease Infusion 1/1/2009 Finished small developer real time on-line leasing management tool to handle all lease administration. Click here to view the software.
Gold Scrappers 12/1/2008 Developed New Kiosk Concept. Gold Scrappers to roll out February 2009
Wow Smile 10/1/2008 Opened kiosk locations for Wow Smile Express at Palisades Center, The Crossroads, The Lakes, Mall of Georgia, Seminole Town Center, Las Vegas Outlets, Oglethorpe, Triangle Town Center.
Oriental Chi 10/1/2008 Secured Vintage Fair and Fashion Fair Malls for Oriental Chi
SolarX 9/1/2008 Finalize 30 location packages for SolarX in the Macerich Portfolio
17 Battery Place 8/1/2008 Secure program development for 17 Battery Place, Lower Manhattan, New York, NY – Will handle leasing and program development.
Specialty Retail Report 7/1/2008 Mark Klockner wrote "Top 20 Start-up Questions for Holiday Retailers" for Specialty Retail Report. Click here to read the article.
Dish Network 2/1/2008 Won bid to build multifaceted trade show display for use in all divisions.
Garnier/ Maybelline Fructis Tour 1/1/2008 Secured agreements for US tour, Office, Lifestyle, Casinos, and malls in Atlanta, New Orleans, San Antonio, and Tampa.
The WOW Smile 10/15/2007 Secured to handle the national real estate, program development, website and media for The WOW Smile.
SolarEx 9/1/2007 Negotiated the terms to put SolarEx into all of GK Development's Centers.
SolarEx 9/1/2007 Negotiated the terms to put SolarEx into thirteen of CBL's Centers.
Oriental Chi 9/1/2007 Negotiated the terms for Oriental Chi to go into 8 GGP malls.
Halloween Express 9/1/2007 Opened and operated four halloween stores and two Christmas stores in south Florida (in Jensen Beach, Boynton Beach, Pembroke Pines, and Aventura) under the name Halloween Express and Christmas Express.
SolarEx 8/30/2007 Negotiated the terms to put SolarEx into 12 of Simon's Centers. The Malls are Castleton Square, Circle Center, College Mall, Eastland mall, Greenwood Park, Lafayette Square, Markland Mall, Muncie Mall, Tippecanoe, University Park, Upper Valley Mall, and Washington Square.
Oriental Chi 8/20/2007 Negotiated the terms for Oriental Chi to go into 4 Macerich malls.
Cruisin Along 6/15/2007 Opened Cruisin Along's first location in Pembroke Lakes Mall in Pembroke Pines, FL.
Oriental Chi 6/8/2007 Exclusive contract to handle Oriental Chi's real estate and expansion needs.
Cruisin Along 4/24/2007 Retail Infusion will be working with the largest manufacturer of license plate frames, Cruiser Accessories, to create Cruisin Along. Cruisin Along is a kiosk program that will sell after market auto accessories.
SolarEx 4/5/2007 Retail Infusion will be working with the SolarEx to take over there real estate department.
Eye Mall Media 1/1/2007 Retail Infusion negotiated the terms for almost 60 of Macerich's malls.
Relax Oasis 11/15/2006 Retail Infusion opened Relax Oasis in Broward Mall, and will manage the location.
Relax Oasis 11/1/2006 Retail Infusion opened Relax Oasis in Arundel Mills, and will manage the location.
People's Pottery 7/1/2006 Retail Infusion will be working with People's Pottery to open 12 holiday stores in top centers from the east coast to the mid-west.
Eye Mall Media 7/1/2006 An agreement was concluded between eye mall media and Macerich to provide static and digital media for their common area in almost 60 malls. The deal, initiated by Retail Infusion, represents the second largest developer portfolio behind Simon Property Group.
Austin Esplanade 5/1/2006 Retail Infusion has been listed as the sole leasing agent for Austin Esplanade. See more under "Projects & Properties.
Play Along Toys 3/1/2006 Retail Infusion opened Play Alongs first retail store to sell Speed Stacks. To read more on this program click on Retail Development.
Halloween Express 3/1/2006 Retail Infusion will be assisting Halloween Express in site selection, and lease negotiation
Retail Traffic 2/1/2006 Retail Infusion was mentioned in an article on Pop-Up stores.
Humana Mall Program 8/22/2005 As part of the EventNet Mobile Marketing tour to inform consumers of the changes in the Medicare Prescription Program, KR implemented an 11 mall program to kick off the event.
CiCi's Pizza 8/1/2005 Sign up the fastest growing family pizza chain to handle Palm Beach county expansion.
Flavia / M&M Mars 4/25/2005 Operated Flavia, M&M Mars coffee division, at the Stonebriar Center in Dallas . The 1.5 month test proved so successful that Flavia has committed to 4 holiday locations for 2005.
ATM USA 12/1/2004 Installed first western Pennsylvania SuperValu ATMs in December '04.
Book Market 11/1/2004 Rolled out first Book Marrket location at CBL's Richland Mall. Opened General Growth's Fallbrook Center (1/28/05).
MediaChoice 9/1/2004 Rolled out first property for MediaChoice, Coyote's Tulsa Promenade. Since then, We have added additional centers in GK Development, Continental Realty, Passco, and O & S Development.
Media Choice 5/1/2004 Sign Simon Property group for 150 malls from Alaska to Puerto Rico.
Voom Retail Stores 4/29/2004 KR along with EventNetUSA have been contracted to roll out Voom Retail Stores. First store selected, Ridgedale Center, Minneapolis MN.
ATM USA 4/29/2004 ATM USA will be using KR's services to expand their free standing ATM program in Malls, Convenience Stores, Office Buildings , Grocery Stores and any high traffic locations.
October 2003 to December 2003 – SmartliteUSA
Growing and managing a company that focuses on Mall advertising.
Growth areas are:
Digital Media (New Program)
Outdoor with only a focus on commercial retail sites (New Program)
Static in-mall advertising
Worked closely with the director of sales on national and regional advertising; setting sales budgets for each property and tracking sales against budget.
Working with operations to install malls based on contract obligations
Assisting in the development of Smartlite’s digital program
Working with media traffic to insure timely placement of Advertising
Worked with Media production to create artwork, brochures and sales support materials
Created 2004 working budget
May 2003 - October 2003- Smartlite USANew Business Development – Principal role is to expand the company’s scope and cement deals with mall developers. Responsibilities included Lease/ License negotiation, negotiations with developers, partners and sponsors, fixture selection and mall audits.
· Negotiated Developer contracts.
· Structured a sales relationship between Smartlite and EVOX Media to sell Smartlite static advertising faces and develop a interactive kiosk that could offer the advertiser the ability to interface with the consumer.
1999-2003 / General Growth PropertiesVice president of New Business Development – Direct a business unit responsible for non-traditional rental income. This business unit interfaces with all GGP 143 properties (Solely Owned, Joint ventured and 3rd party managed. The diverse projects of New Business are listed below.
Developed the framework to roll out Wi-Fi (802.11) networks in GGP malls that could manage a digital plasma network, temporary/permanent e-kiosks, high-speed data, security cameras etc.
Developed the GGP wireless teleco strategy that maximized income from GGP’s real estate. Lease options focused on rooftop antenna locations, stealth towers, neutral host systems and repeaters.
Worked with Dell computer to develop their mall kiosk program. GGP ended up with 23 locations that are still in operation.
Technology- Started the GGP consumer internet initiative (Mallibu)
Interactive Electronic Kiosks – Finalized a national roll-out of Big Fat Wow / CyberExpo to offer in mall internet service. Rolled out into 60 malls before tenant got into trouble.
Work with manufactures to develop mall programs – Avon, Tupperware, Coke, Lang Stores, Learning Resources, Wells Blue Bunny
Work with Outlet operators to convert to traditional malls – Jockey, Corning Glass
Work with Catalogers to do Traditional Retail – Alfred Angelo, Harry & David
Created national preferred retailer program – Manchu Wok, Bank of America
Work with Entertainment - PBS, Nickelodeon, NBA, Jillian’s, Paramount Pictures
Created national agreement for ATM’s – Bank of America was selected to be our ATM
Rolled out Skytron into 39 malls, Captivad into 9 before they got into trouble.
Advertising – Rolling out the project “Creating the Mall as the Advertising medium” in early 2001. Partners are: Infinity, Smartlite, Skytron, CaptivAd
Help start a new advertising company, Smartlite USA that will have to ability to meet the needs of a developer whose portfolio resides in secondary markets. The company’s focus needed to focus on selling advertising in secondary markets, 80% of GGP malls. Two entrepreneurs who were capitalized and willing to meet that challenge then created Smartlite.
Work with US Government to deploy mall strategies – HUD, US Navy, US Post Office
Microprocessors – Formulated a plan to facilitate in-mall cell phone communication in all GGP properties while at the same time generating income from telecoms.
Exterior antennas – Started process to add cellular antennas in areas that make sense. This includes towers, light pole retrofits and roof top mounted.
1994-1999 / General Growth PropertiesVice President Specialty leasing – Brought on board to re-structure and manage the specialty leasing program for GGP.
Grew specialty leasing revenues 966% in five years.
Deployed RMU’s (Retail Merchandising Units in all GGP malls, including 3rd party owners, which had to be individually sold.
Wrote the GGP specialty Leasing manual and set criteria for all specialty venders.
Compiled a database of 3,800 unique specialty merchants.
Worked with MRI to develop accounting format that would include temporary tenants and tenant coordination to create specialty leasing lease plans with unit numbers compatible with MRI
Worked to create an Identity program designed to incubate new retailers. Program includes national publications, POP, brochures on how to and property list, inter office communication and a specialty leasing web site – www.specleas.com
Coordinated annual two day national training programs for specialty leasing point persons to motivate educate and drive sales.
Coordinate leasing booth at the national temporary Tenant conference to meet with national and regional players.
Worked with 3rd Party owners on driving additional income from specialty leasing and new business initiatives.
1988-1994 / The Cafaro CompanyDirector of Specialty Leasing – Temporary leasing was just starting to evolve in enclosed malls. The industry in general did not buy into the idea of leasing common area space let alone inline space. The portfolio consisted of 17 enclosed malls and 42 Strip Centers with 23 Million square feet of leaseable area. The following are some of the accomplishments achieved at Cafaro:
Grew specialty Leasing program revenues by 1000% over 6 years.
Started the first temporary Tenant Conference with Crown American in York PA (Before ICSC). Operated the conference independently for two years then turned it over to ICSC as it grew too large. Remained on the program committee till 1998 co-chairing the conference in 1993 & 1994.
Developed a centralized system to drive sales / rents in all malls and plazas.
Created a specialty retail area at Millcreek Mall in Erie PA for unique retailers out of a “dead” retail area 55,000 square feet. Average rents at $42 sq ft.
Created a specialty retailer database of 1,200 retailers.
Managed a leasing team of four.
Developed trash hauling program to handle refuse at all Cafaro malls. Increased income from $0 to $3.8 Million
Handled all common area permanent leasing.
1983-1988 / The Cafaro CompanyCorporate Marketing Director / Corporate Training Director / Corporate Convention Planner
Established new role of Corporate Marketing Director. Position involved managing all field marketing directors, merchant associations, local public relations and all corporate communications.
Started training program to develop property managers for Cafaro malls.
Responsible for ICSC spring and fall convention coordination, media, set-up and tear down.
1979-1983 / The Cafaro CompanyRegional Operations Manager
Responsible for all operational issues associated with nine enclosed malls, two office buildings and eighteen strip centers. Budgeting, management, marketing, security, PR.
1977-1979 / The Cafaro CompanyRegional Property Manager
Managed Millcreek Mall, Erie Pennsylvania and three Strip Centers (Eastway Plaza, Cory Plaza and Ashtabula Plaza
1976-1977 / The Cafaro Company
Promotion Director, Eastwood Mall, Niles Ohio
Industry Involvement
Member of International Council of Shopping Centers since 1984
Speaker at The University of Shopping Centers 1982 & 1986
Faculty at The Marketing and Management Institute 1985
Speaker ICSC Spring Convention 1994 &1996
Speaker at ICSC Fall Convention 1992 & 1996
Co-Chair Temporary Tenant Conference 1993 & 1994
Co-Founded Annual Temporary Tenant Conference
Temporary Tenant Conference program committee 1986 to 1998
Maxi Award – Cultivating your Future – 1999
Advisory Committee for Specialty Retail Magazine – 1997-2000
We have a mailing list for Mall Developers, Mall Tenants, and even Vendors. Find the list that is right for you by clicking here!
My Sneaker Art confirmed moving forward with a very select mall program starting with Disney locations. The company will develop a turn key solution along with managing the program.
